SOCIAL MEDIA SITES Social bookmarking allows marketers to:
Segment and augment their market Help with branding Develop relevant RSS feeds Open up a platform for visitor comments Monitor and track how specific products perform in the marketplace Increase revenues Reduce expenses Social bookmarking is influential, and many sites develop a format where similar products, articles, or items are conveniently located next to the current one for easier navigation. This creates a more enriching experience for the visitor, but also helps track basic preferences for a variety of users.
This recommendation concept has been very successful on shopping sites such as Amazon.com, and is gaining speed in multimedia, articles, blogs, and other information hubs as well.
Social Bookmarking And Its Effect On Your Site In addition to the marketing and branding benefits of participating in a social bookmarking network, there are other benefits involved. The following metrics can be generated as a result of ongoing participation:
More Traffic - articles and submissions posted to social bookmarking sites can be tracked easily More Profits -
customers that are continuously participating in a specific genre or community are more likely to simply buy something through this portal or channel. This gives rise to increased revenue Higher SE Rank - determining how well a specific product is doing becomes much easier as it reaches the high ranks of a specific community Reduced Costs - social bookmarking and marketing on the web offer the added benefit of reduced costs.
Businesses are more likely to reach a wider audience with minimal effort Online Promotion Social bookmarking offers many benefits to bloggers, consumers, and visitors, but there are additional benefits for marketers and businesses owners. Both of these groups can take advantage of a plethora of information readily available. Social bookmarking allows users to share and promote their tastes, preferences, and brand choices. Not only are they doing this without prompting, but there is an element of creating a network with like-minded users involved.